Welcome to the new era of eCommerce: Social Commerce. In 2025, selling isn’t just happening on websites — it’s happening inside the apps people scroll daily. Platforms like TikTok and Pinterest are redefining how brands connect with customers and drive…

In 2025, mobile commerce (mCommerce) is no longer the future — it’s the present. More than 73% of eCommerce sales are now completed through smartphones. Brands that don’t optimize for mobile risk losing customers before they even reach the checkout…

Likes Don’t Pay the Bills—Conversions Do User-Generated Content (UGC) and influencer marketing aren’t new—but they’ve evolved. Today, brands that win on platforms like TikTok Shop, Instagram, and YouTube are the ones that treat influencers like strategic partners, not one-off content…

In 2025, eCommerce is experiencing a paradigm shift. The search experience is no longer limited to typing keywords into a search bar. Multimodal search, where consumers can combine voice, image, and text search, is quickly becoming the future of online…

Augmented Reality (AR) is no longer a futuristic concept. In 2025, AR shopping is revolutionizing the online shopping experience, helping brands bridge the gap between physical and digital worlds. With AR, customers can visualize products in their own space, try…

In today’s hyper-competitive ecommerce landscape, outstanding customer service isn’t a “nice to have” — it’s the backbone of brand loyalty and growth. 📈 And in 2025, Artificial Intelligence (AI) is completely redefining what “great support” means. If you’re running an…