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How Ale Jaramillo Scaled Her D2C Brand 50% Faster with iLogistics USA [Case Study]

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From Garage Hustle to D2C Growth: Ale Jaramillo's Leap of Faith

In 2022, Alejandra Jaramillo, a renowned Ecuadorian influencer, brought her thriving keto wellness brand to the United States, looking to scale her D2C brand. Together with her team and investors, they began fulfilling orders by hand from a garage. It was a labor of love—but also a massive operational challenge.

Despite a loyal customer base and rising demand, Ale and her team were burning out. Long nights of packing, labeling, and shipping kept them from focusing on what truly moved the needle: content, community, and scaling the brand.

Ale recalls. That’s when they discovered iLogistics USA, an ecommerce fulfillment center based in Miami to scale dc2 brands.

"We were exhausted. We knew we had to find a fulfillment partner we could trust."

– Cassian Fritsche COO of Ale Jaramillo

Why iLogistics USA to scale D2C Brands?

After comparing multiple 3PLs in Miami, Ale and her team realized that most providers either lacked competitive rates, personalized attention, or seamless communication. Some had attractive websites but were hard to reach. Others had good prices but no flexibility for a fast-scaling D2C brand.

But one thing stood out about iLogistics USA: they offered a rare combination of unbeatable shipping rates, direct access to warehouse staff, and a particular focus on how to scale D2C brands.

Cassian says "The shipping rates at iLogistics are unmatched. We searched everywhere—no one else offered those prices."

The Transition: A Seamless Handoff

The iLogistics onboarding team worked closely with AleKeto to ensure every SKU, process, and integration was handled efficiently. Thanks to our 36,000 SQF ecommerce fulfillment center in Miami and advanced WMS, the brand was up and running in days.

Personalized support was a cornerstone of the transition. Mariale, a key member of the iLogistics team, provided hands-on guidance and direct communication—something Ale’s team deeply appreciated.

“Our content goes viral fast. We needed a fulfillment partner that could match that pace — iLogistics USA does exactly that, every single time.”

– Cassian Fritsche COO of Ale Jaramillo

Fulfillment for TikTok Shop Success

With 90% of orders coming from TikTok Shop, the speed and accuracy of fulfillment are critical.

AleKeto uses Shopify and now integrates TikTok directly into iLogistics’ WMS, ensuring every order is processed automatically within seconds.

“Our content goes viral. We needed a fulfillment partner that could keep up — and they do.”

Operational Excellence in Action: Ale Jaramillo’s Fulfillment KPIs After Partnering with iLogistics USA:

Personal Support That Feels Human

In the world of logistics, it’s easy to feel like just another number. But with iLogistics USA, AleJaramillo discovered something rare — a team that cares like a partner, not a provider.

One team member, Mariale, quickly became much more than a point of contact.

Whether it’s a last-minute change, a shipping concern, or just a need for reassurance during high-volume days, Mariale responds with empathy, speed, and genuine care.

This kind of service isn’t programmed — it’s personal.


iLogistics doesn’t rely on AI bots or automated replies. Every client is paired with a real person who knows their brand inside and out and is available through a direct WhatsApp line.

For AleKeto, this human approach became the hidden ingredient behind their operational peace of mind.
Because at the end of the day, great fulfillment isn’t just about packages — it’s about people.

“She’s like family now. She treats my brand as if it were her own. That makes all the difference.”
Cassian Fritsche
COO

“If you're serious about growing your brand in the U.S., don’t do it alone. iLogistics USA gave me exactly what I needed: peace of mind, fast shipping, and the freedom to focus on scaling. Having a partner that truly supports your growth — that’s priceless.”

From D2C to Multi-Channel Expansion
(How she scaled her D2C brand)

AleKeto is 100% D2C today — but not for long. With iLogistics’ support, they’re preparing to expand into:

  • Amazon FBA and FBM.

  • Corporate Wellness Boxes.
  • Wholesale to Spas and Fitness Studios.
  • Subscription boxes.

  • Event activations.
  • Influencer kits.

  • Retail Partnerships.

  • International Shipping.

  • Affiliate and Ambassador Programs.

“Now that we’re not drowning in operations, we can dream bigger.”

Whether you’re an influencer or a brand founder — your time is too valuable to waste on packing boxes.
Like Ale Jaramillo, you deserve a fulfillment partner that grows with you.

📦 iLogistics USA helps D2C brands scale fast, ship faster, and stay focused on what truly matters: content, marketing, and growth.

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